Phase 5: Tactics Assessment

Analyze the tactics deployed in pursuit of the revenue goal and determine if they are the right tools to use given your revenue growth strategy.

The Problem

  1. Flavor of the month programs do not work. Periodic sales training programs, software applications, and do-it-yourself best practice portals randomly stitched together over time results in lots of activity but very little revenue growth.

The Solution

  1. Systems review.
  2. Tools analysis.
  3. Process assessment.
  4. Methods diagnostic.
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